Website visitors are the bread and butter of your business. Knowing who's visiting, where they're coming from, and where they go is vital to your business success. Having intimate knowledge of demographics and details of your website visitors is a pivotal part of building buyer personas and developing funnels. However, assessing your website visitors can seem like a daunting task. Where are your visitors landing most? How long are they staying? Is the ad package you bought paying off in leads or purchases?
There are many different KPIs (Key Performance Indicators) that help assess website visitors. From ad revenue return to the percentage of visitors that turn into potential clients or customers. It's important to know how your lead generation tactics and advertising budget perform for your business.
Track Website Visitors With Ease
Databox is a new product that allows you to easily view, track, and report your most important KPIs. Databox integrates most of the platforms you use to track visitors and KPIs, allowing you to see what's most important. With integrations such as Google Analytics, ZenDesk, Hubspot, and Facebook, you'll be able to track your website users, interactions, purchases, and more.
This app allows you to have up-to-the-minute access to customized metrics. It takes just a few minutes set up, and is even available on your AppleWatch. You're able to access your metrics and have accurate KPI data anywhere you go. The drag and drop editor allows you to modify which integrations you're viewing on the fly. The customization options on Databox allow you to add metrics or change visualizations at any time. This enables you to make separate KPI reports for marketing and sales simpler than ever before.
Knowing Your Website Visitors
At Agape3 Business Services, we know that having in-depth knowledge of your website visitor habits is critical. Knowing KPIs help immensely. KPIs should be used as a tool to make business decisions, help meet objectives, and equip employees with the information they need to meet business goals.
Additionally, knowing your KPIs can be used as a team building tool, help boost employee morale, and even improve customer satisfaction. Having all your marketing and lead generation tools available on one platform is a great way to efficiently assess your website visitors and make strides in giving them a better user experience.
With a handle on your KPIs, you'll be able to see what's worked (and what hasn't) for your business. From there, you'll be better prepared to create a solid path for the future of your business.
Contact Agape3 Business Services today to learn how we can help you better assess your website visitors and help your website nurture those visitors into loyal customers!